Obiio is a start-up company which provides fleet management system in Kuwait, and the company is hoping to attract customers from all over the world.
To establish a trust-worthy, hight-tech, and dynamic brand image of a brand new company to the market, the design team decided to create logo, brand colour, and a website as the first step.
The major problem is lack of visual representations of the business provided by the customer. I created the images and information graphics from scratch using mockups and online photos to to visually explain the fleet management system, and convey the business missions.
Due to the usage of copyright free images collected online, I need to maintain the necessarily of keeping the images and patterns innovative, specific, and unique, while at the sametime create an image within the website users.
It is also important to keep the uniqueness of the brand while still promoting the idea of profession and technology.
